Growing an ecommerce business requires several moving pieces ranging from website development to marketing but should all align with your goal to earn more while offering a valuable service to your company. Although you can go it alone and launch and grow your company yourself, it takes time and expertise to figure out how everything works together and amplifies your marketing efforts. Here’s where an Austin Texas Shopify eCommerce Agency can help. Instead of wearing all of the hats yourself, bring in an expert team that focuses on your success.
What Is a Shopify SEO Marketing Austin Agency?
An agency specializing in Shopify SEO Marketing Austin works as an external arm of your business and helps you establish, grow, and maintain your ecommerce presence. Agencies all work around their unique strengths, and some specialize in specific areas. Others work as a general agency to provide a wide range of services. Digital Nomad Designs offers a combination of web development, SEO, copywriting, marketing strategy, and back-end maintenance while practicing the latest digital marketing trends. We’re also experts on the Shopify platform.
Get Exclusive Access
Just about anyone can call themselves a Shopify expert, but it’s not enough to help scale your ecommerce business. Instead, your agency should be a member of the exclusive Partners Program that trains in positioning online stores for growth. Shopify extends ongoing learning, opportunities, new features, and access to support to its exclusive partner agencies. Other web designers may show promise in ecommerce but aren’t experts in the Shopify platform. Digital Nomad Designs is proud to be a Shopify SEO Marketing Austin agency with exclusive access to partner-only resources.
Here’s a look at what the Shopify Plus Partners Program provides clients:
- Custom website development
- Migration from other platforms
- Business planning and consultation
- Marketing, branding, and ongoing strategy
- Enterprise resource planning
- Digital marketing solutions
- UX and design
- System and app integrations
Focus on Your Zone of Genius
Our zone of genius is marketing in ecommerce and on Shopify; what’s yours? Instead of spreading yourself too thin, you could be focusing on areas that you excel at and earn the most profit in your business. Surveys show that small business owners and an additional employee will spend an average of 20-hours per week on marketing. That’s 20-hours you could allocate towards product development, hiring, sales, or customer service.
Get Technical Expertise
A Shopify SEO Marketing Austin does more than SEO work and website design. They also understand which plugins and apps work best and how to quickly and efficiently build a site with the latest technology like headless website design. Getting your technology right the first time saves time, money, and resources in your business.
There’s another reason getting your technology right is so crucial to growing your Shopify store. When the wrong themes, plugins, and graphics slow down your store, Google takes note. Its latest update penalizes sites with slow load times, especially on mobile phones. Bounce rate is also non-negotiable for today’s online consumers. Studies show that 53% of mobile website visitors will leave if a webpage doesn’t load within three seconds.
Tap Into the Trends
Ecommerce trends are the key to standing out from your competition and understanding what consumers really want. The problem is trends change so rapidly; it’s a full-time job just keeping on top of them. Less than a decade ago, mobile and video were just emerging as best practices in marketing. Today, YouTube is the second largest search engine behind Google. We’re also seeing new technology entering the web development space. It’s also essential to remember that marketing isn’t just about attracting people to your business; it’s also about keeping them there. Business owners also need to focus on UI and UX as part of their overall marketing and conversion strategy.
Test Your Results
An agency that doesn’t deliver on results isn’t giving you the strategy you need. They should test their efforts, measure the results, and offer a solid return on your investment (ROI). Digital Nomad Designs provides analytic reports and feedback on what’s working in your marketing strategy. Want to see an example of effective marketing in action? Read our digital marketing case study on taking a seasonal product with little organic traffic to #1 in Google.
Although digital marketing takes time to scale, it’s also not that mysterious. You just need a solid partnership with a Shopify SEO Marketing Austin agency that understands your unique challenges and is willing to put in the work to bring your online traffic roadmap to life. Want to talk to the team at Digital Nomad Designs about your product and marketing goals? Book a free call here to discuss your project.