When you’re looking to hire a Shopify designer in Cary, NC, you need someone who gives growing businesses more visibility and better conversions. Design is just part of the process, but you also need UX, conversion optimization, StoryBrand-driven messaging, SEO, AEO, and a plan for long-term growth.
As part of the Research Triangle, Digital Nomad Designs builds 100% custom Shopify websites without the recycled templates. We’re also a Shopify Agency Partner and local to Cary, which means we can work with you remotely without pretending to have a Cary office. If you’re not sure where to get started on your Shopify store, here’s what to know about hiring your next designer.
What Should You Look for in a Shopify Designer?
Your Shopify site should look polished while making shopping easy, intuitive, and naturally moving customers toward a conversion. You need a design team that understands:
- Custom Shopify design and development
- Mobile UX
- Product and collection organization
- Conversion optimization
- SEO
- Analytics and tracking
- Custom features and integrations
Whether you’re a new or existing store, our Shopify Partner agency gives you design flexibility you want. We also keep track of what’s going on with your analytics, conversion rate optimization, and manage your store so you can focus on building your business.
Why Custom Shopify Design Matters
Every designer is different, but Digital Nomad Designs doesn’t rely on provided cookie-cutter templates. We want your Shopify design to reflect your brand, products, customer behavior, and sales goals. That’s why we always build your site navigation around customer behavior instead of how templates categorize your products.
Once the design and UX are taken care of, it’s also crucial to keep copy clear, concise, and with strong CTAs that direct your customers on what to do next. We always recommend StoryBrand principles to keep your messaging system-focused and clear while relying on Google Analytics data to see how people are using your site.
Try the “Three-Click Product Test”
If you already have a site, and aren’t sure about next steps, try the three-click product test. Pick one of your most important products and go to your homepage, or ask someone unfamiliar with your site to do it. You should be able to understand exactly what the company sells, be able to find that product, and go through the purchasing decision without hunting around for information.
If it’s too difficult, something is probably wrong. It could be your navigation, collections, messaging, or product-page UX. Without a clear understanding, your conversions can look unpredictable and scattered. That’s why you need a Shopify Designer that understands intuitive UX to drive more conversions.
Build Your Shopify Store for Local and Nationwide Growth
Businesses in Cary may have a strong local following, but still need a Shopify store to sell across North Carolina and the country. It’s important for local businesses to hone in on their own community, but that doesn’t mean you have to box yourself in geographically. We can help build your store with local brand recognition and broader ecommerce growth at the same time. Whether you’re a physical storefront, service business, event, or pop-up space, we specialize in growing your presence for more online sales.
Shopify Design FAQs
How much does it cost to hire a Shopify designer in Cary, NC?
How much it costs to hire a Shopify designer in the Research Triangle depends on the number of pages and products, the size of your store, custom elements, and integrations. It also depends on whether or not you’re starting out with a new Shopify site or an existing one. Give us a call at Digital Nomad Designs and we can talk through your options to find the best fit for you.
Can Digital Nomad Designs redesign my existing Shopify store?
Yes, our team at Digital Nomad Designs works with existing Shopify stores and new builds. We offer custom design, UX improvements, development, conversion optimization, and ongoing SEO combined with AI search that fits your business.
Why should I hire a Shopify designer instead of using a template?
Shopify templates can get your store online quickly, but a custom design offers more control over your brand, organization, UX, conversions, and growth. There are also serious limitations to building with a template, especially if you want to grow your business and sell across the state or country.
Do Shopify designers help with SEO?
Yes, but you should look for a designer that does more than SEO. A Shopify Partner agency like Digital Nomad Designs offers design, SEO, AEO, and reporting, and Shopify maintenance services. We also work on optimizing your site, backlinks, and making the ongoing improvements you need to get the most visibility in your business.
How long does it take to build a Shopify website?
The time it takes to build a Shopify website will depend on how big your store is and the number of products. We also talk through the features you want and any copywriting needs. Our team at Digital Nomad Designs creates a clear timeline and guides you through the process and never leaves you in the dark waiting for answers.
Ready to Work With a Shopify Designer in Cary, NC?
When you need a team that does more than build good-looking Shopify stores, we’re here to help. As a Shopify Partner, our team at Digital Nomad Designs builds custom Shopify design and development with UX, SEO, analytics, and conversion strategies in mind. We build sites that are easy to use and represent small businesses, service businesses, personal brands, SaaS companies, and more.
Ready to get started? Book a call with Digital Nomad Designs to talk through your Shopify store and redesign. We’re proud to work with businesses in Cary, Raleigh, Durham, Chapel Hill and beyond.