If you’re an online entrepreneur, you know that hiring a ecommerce website development agency Austin requires a leap of faith they can attract and convert more sales. It’s not a set-it and forget-it solution when the online world and ecommerce trends change rapidly. When an agency is worth the hire, they’ve already proven they can get results with a track record for success in everything from refining the user experience to integrating an SEO strategy that gets results.
If you’re not sure if you need professional help or want to tackle it on your own, here are six questions to ask before taking the next steps with an ecommerce website development agency Austin.
Can I Compete in My Niche?
With nearly 2 billion websites in the world all vying for a place in the online world, it’s essential to understand your niche and how to compete in it. Choose an ecommerce website development agency Austin with deep knowledge of the digital space. Whether your business is on Shopify or WordPress, you need a team that understands your platform and what’s possible, from on-site SEO to the right plugins and apps. Start by requesting a web design portfolio showcasing similar projects to what you’re hoping to accomplish. Remember to inquire if the agency was involved in the design, strategy, SEO, and user experience.
Do I Need More Traffic?
You need more than traffic flooding your website. You also need an influx of visitors that ultimately convert to sales. Are you getting plenty of people to one area of your website, and they never make it to your product pages? It could be your UX (user experience) and interface. Customers get lost in the shuffle when they can’t easily navigate your site, and they need a more intuitive experience to stick around and buy.
Google also notices when people aren’t sticking around your site. Your page ranking will experience a negative impact if people are only staying on your site for a short period of time before “bouncing.” You may need a more simplified or streamlined design to help keep customers browsing.
Is My Site Speed Lagging?
Several factors increase your bounce rate and lead to a reduction in visitors. Slow site speed also increases the bounce rate and negatively impacts your Google ranking. Studies show that 53% of mobile website visitors will leave if a webpage doesn’t load within three seconds!
With only seconds to spare, you need to nail down your first impression quickly. Your website’s theme, large graphics, photos, conflicting plugins, and various other issues could be slowing down your site. If you’re not sure how to optimize your speed for both desktop and mobile, you need an expert to step in and help.
Am I Optimized for Mobile?
Today’s shoppers are browsing from their smartphones and are ready to buy. Mobile commerce will grow 68% by 2022 and become a primary source of online traffic and shopping. If you’re not optimized for mobile, you miss out on a significant segment and revenue potential. The other issue with not being optimized for mobile is the impact it makes on your Google ranking. Search engines favor mobile-optimized sites and devalue your site if their algorithm sees that you’re not friendly to smartphones.
Fortunately, most platforms like Shopify and WordPress already come with mobile-optimized templates that are ready to go so you can start selling immediately. However, there’s more to ecommerce than opening your digital doors and welcoming customers. You still need the right ecommerce store UX design, images, SEO, plugins, apps, and A/B testing to attract, retain, and convert customers shopping on your site.
Is My Site Converting Sales and Sign-Ups?
Incredible and intuitive web design just scratches the surface of what you need to build an online presence or ecommerce store. Even the most design-inspired sites in the world won’t automatically convert to the sales and lead you’re looking for. Your website still needs a rock-solid user experience and deep professional experience on how the user interface enhances your brand and which areas of your site still need work.
An ecommerce website development agency Austin brings expertise and industry insights to your online presence. The team at Digital Nomad Designs audits your site and puts together a strategic plan to improve your user experience. SEO, traffic, and conversions.
Do I Want to Scale My Business?
Is your zone of genius web design that converts? If not, you should spend your time growing your business instead of working in it.
Devoting countless hours to web design, tweaks, and testing is rarely a good use of a business owner’s time. Just like you probably outsource your bookkeeping, you should also outsource quality ecommerce design to agencies devoted to your success.
Ecommerce Website Development Agency Austin
There are over 1,200 Shopify templates and 11,000 WordPress themes available. Some of these are more than enough to get your online store up and running quickly, and others look dated, clunky, and don’t offer a good user experience or align with your business goals.
Yes, design templates can work. An ecommerce website development agency Austin helps you turn your site into a well-designed, high-converting sales machine. Digital Nomad Designs integrates web design best practices with SEO, analytics, and A/B testing to turn your site into a business.
Ready to build a powerhouse online presence that converts? Book a free consultation with Digital Nomad Designs to learn more about our web design and development, SEO services, and other digital marketing solutions.