Ecommerce businesses are on the rise with endless potential to reach your target market and thrive. Platforms like Shopify make it easy to get up and running in an hour or less, but then what? The free templates are just that: templates. They aren’t focused on UX, UI, abandoned shopping carts, website design, marketing strategy, SEO, and so much more. The good news is you can still reach your goals with the help of custom ecommerce development Austin.
What Is Custom Ecommerce Development Austin?
In a nutshell, an ecommerce development agency helps establish your online, store so it’s ready for product sales. However, experts in the ecommerce space should do more than build your site. They should also offer results-driven solutions that focus on your long-term success and ability to scale. Every part of your website and marketing strategy should also work together. For example, without a strong UX presence and SEO strategy, it doesn’t matter if untargeted traffic is flooding your site when it doesn’t convert to sales. Digital Nomad Designs combines the latest trends and best practices in web development, SEO, copywriting, marketing strategy, and back-end maintenance.
UX and UI
The User Experience (UX) and User Interface (UI) should be a cornerstone of your custom ecommerce development Austin Both of these aspects focus on the user experience and journey for a rewarding experience that leads to sales and repeat business. A custom ecommerce development Austin expert focuses on an intuitive, seamless experience that keeps people exploring your site and coming back for more. The research also backs up how crucial UX is to the success of your online business: 42% of people will leave a website because of poor functionality alone.
Abandoned Shopping Cart Strategy
Instead of focusing on new customers over and over, you can convert more of the ones you have, or potential ones, by focusing on abandoned shopping carts. Research shows that 69.57% of online shopping carts are abandoned and left unfinished. A custom ecommerce development Austin integrates the best technology and resources to entice potential customers to complete their purchase and increase your revenue. We take a look at your conversions, which products are moving, which products sit in your carts, and strategies to combine plugins, apps, and email marketing to convert more of the sales you want.
Create an SEO Strategy
Social media, podcasting, and launching a YouTube channel require their own marketing strategy to gain traction. A better approach for ecommerce business building is focusing on online search, which is still the number one driver of traffic to content sites, beating social media by more than 300%. Here’s where custom ecommerce development Austin comes into the picture. Digital Nomad Designs focuses on ecommerce organic search trends conversion goals and identifies the gaps in your online search results. You can learn SEO on your own, but as a whole, the entire strategy includes many moving pieces from keyword research, search intent, backlinking, site speed, bounce rate, and more.
Earn Measurable Results
An ecommerce business is a passion project or side hustle without a plan that scales. Ask your development agency for a relevant portfolio and about the results they’ve earned for past clients. Digital Nomad Designs carefully studies your analytics to see what’s working and what’s not to provide the results to guide you towards ecommerce success.
Custom Ecommerce Development Austin
Custom ecommerce development Austin helps you turn your site into a well-designed, high-converting sales machine. The team at Digital Nomad Designs integrates web design best practices with SEO, analytics, and A/B testing to turn your site into a business. We’re also obsessed with all things ecommerce! Ready to build a powerhouse online presence that converts? Book a free consultation with Digital Nomad Designs to learn more about our development, SEO services, and other digital marketing solutions.