When the ecommerce industry started, it was revolutionary to sell something on eBay without ever needing to pick up the phone or meet the buyer. Today, online shopping is rapidly growing and commanding a cornerstone of the market share. According to Shopify, only 17.8% of sales were made from online purchases just two years ago. That figure is expected to reach 21% in 2022.
All that profit potential comes with its share of competition. If you’re hoping to grow and scale your own ecommerce store, you need a strategy that converts. Instead of figuring it out yourself and reinventing the wheel from scratch, turn to the experts. Here’s how working with Shopify marketing experts Austin can help with a blueprint to grow your business.
Shopify Ecommerce Statistics
Before we dig in, here are just a few reasons to use Shopify for your ecommerce store:
- Mobile traffic makes up 79% of the total traffic and 69% of all traffic orders.
- The top-grossing companies on Shopify have annual revenues of $7 to $11 billion.
- There are 6,000 Shopify apps available on Shopify App Store with 12 different categories.
- Shopify powers over 841,000 stores in the United States.
- Global e-commerce is expected to rise to $4.89 trillion, which shows almost a 400% increase in seven years.
What Are the Best Shopify Experts Austin?
There are plenty of talented pros in the field, but that doesn’t mean they understand the platform in-depth and its capabilities. The best Shopify experts Austin should have deep knowledge in the Shopify platform, UX design, SEO, and all things ecommerce. Although there is no specific credential that allows someone to call themselves a Shopify expert, they should be part of the Shopify Partner program. The exclusive program gives developers and experts access to:
- Custom website development
- Migration from other platforms
- Business planning and consultation
- Enterprise resource planning
- UX and design
- Marketing, branding, and ongoing strategy
- System and app integrations
- Digital marketing solutions
Understand the Ecommerce Trends
Building a sound foundation for success is essential to growing your ecommerce store. However, understanding the trends is also an integral part of the ecommerce industry. Focusing on the user experience (UX) and emerging trends could mean the difference converting more customers and struggling to compete. The best Shopify experts Austin should blend best practices and emerging trends to build a profitable and scalable online store.
Get Technical Expertise
Shopify is an intuitive platform and makes it easy for beginners to get up and running. However, the platform has far more capability than the templates provide. The best Shopify experts Austin, are on top of the best apps, plugins and can customize solutions for your site. A well-run ecommerce store leads to a better customer journey and user interface, which can lead to better conversions.
Focus on SEO
Building your ecommerce brand with an SEO strategy can’t wait. It’s essential to stand out and create a steadier stream of organic traffic. However, SEO best practices change constantly depending on Google algorithm changes and other factors. SEO also is more than quality keywords that people are searching for. To improve your SEO results, you also need to consider its competitiveness, ability to rank, UX design, site speed, bounce rate, do-follow backlinks, and more.
See Results in Your Online Business
Studies show that ecommerce sites convert at about 2.86%, and new store owners should aim for 1% to 2%. These numbers require Shopify experts Austin to quickly build and scale your results. You need a strategy for recovery apps, cross-selling, upselling, UX, SEO, and more. With the right tools in place, you can reach your goals faster and more efficiently than before.
Take your ecommerce store to the next level with the help of a Shopify expert Austin. Digital Nomad Designs is focused on your long-term success and keeping you in your zone of genius while we work in ours. Reach out to the team at Digital Nomad Designs about your product and marketing goals by booking a free call here to discuss your project.